Market orientation and competitiveness of Polish manufacturing companies
نویسندگان
چکیده
منابع مشابه
Barriers to Technological Innovation and International Market Orientation of Polish Manufacturing Enterprises
The aim of this paper is to assess the influence of innovation barriers for technological in-novation on the innovation performance as well as sales market orientation of Polish firms. The analysis isconducted on the sample of 7783 manufacturing enterprises participating in the survey GUS PNT–02/CISfor the years 2008–2010. The results show statistically significant relations between...
متن کاملDevelopment of market orientation and competitiveness of Ukrainian firms
Document Summary) Recent studies have reflected the need to investigate the development of market orientation in the transitional economies under conditions of economic decline and great systemic change. However, the relationship between the level of market orientation and firm's competitiveness in a turbulent environment has not been analyzed. Personal interviews conducted with 221 managers of...
متن کاملThe Effect of Entrepreneural orientation and Market orientation on Market performance of knowledge-based Companies with Mediating Role of Marketing Capability and Marketing Effectiveness
To achieve the desired market performance in the current competitive market and survive in this turbulent arena require appropriate orientations by companies. The use of entrepreneurial orientation and market orientation approaches in this area can be effective. Companies, especially knowledge-based companies, should obtain appropriate market share in a competitive market by applying marketing ...
متن کاملEconomic and environmental performance analysis of Polish energy companies
The tightening of the European Union climate and energy policy, directed to raising the resilience and effectiveness of the European Union Emissions Trading System, may influence on companies' economic performance. Polish energy companies, which mainly use coal in the energy production process, are particularly worried about the potential negative consequences associated with the implementation...
متن کاملMarket Orientation, Innovativeness, and Performance of Food Companies
Food processors have seen escalating levels of competition over the past three decades. An underlying objective of this research is to gain a greater understanding of how food companies thrive in the face of this increased competition. This study incorporates market orientation theory (competitor orientation, customer orientation, and interfunctional coordination) and firm innovativeness to exp...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: International Business And Global Economy
سال: 2017
ISSN: 2300-6102
DOI: 10.4467/23539496ib.17.014.7462